The tourism department of the Rwanda Development Board and Expedia, a major international online travel company, on Tuesday hosted a seminar that aims at boosting online travel in Rwanda by helping local hotels understand the benefits of selling online through Expedia.
“The world is changing and so is the way people of the world travel; when you think of online, you have to think global. You’re not targeting a specific market,” said Louise Dreisig, Expedia market manager, Eastern Mediterranean & Africa. “There’s no such a thing as an online customer.”
“Interested hotels that need unmatched exposure can join Expedia by registering themselves. The service is open to all and free of charge,” said Celia Casadomé, Expedia director of market management, Africa, Malta & Israel. “By registering the hotel, you can post descriptions, photos and contacts.”
Once a hotel gets registered, it becomes open to the global market and the door for tourists from all across the globe. But that will not be done unless there’s a connection between the bank of the customer (outside Rwanda) and that of the hotel (Rwanda). “At the moment, the only bank in Rwanda with Visa eCommerce capabilities is BK. Those hotels should talk to BK and make sure the link on their websites links to BK,” said Jabu Basopo, Visa country manager, Africa.