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Namibia Maintains Its Tourism Brand


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A charming villa in Namibia

The Namibia Tourism Board (NTB) continues to explore avenues for marketing Namibia and creating platforms for the tourism trade to network and exchange business with tourism markets abroad.

The NTB is exhibiting at the Annual Tourism Indaba taking place in Durban, South Africa together with 31 Namibian tourism companies.

Other countries SADC countries represented in Durban include Angola, Botswana, Zambia, Zimbabwe and Swaziland.

The SADC Hall is the busiest hall this year, buzzing with activity as international visitors flock to it to network and put together tourism packages to explore the SADC region.

“We have realized that gone are the days that we have been concentrating on Namibia alone, we need to start educating and encouraging local operators to start developing joint relationships with their counterparts within SADC. Namibia enjoys the benefit of sharing borders with South Africa, Angola, Botswana, Zambia and Zimbabwe and cross-border tourism opportunities abound,” according to the NTB.

The Tourism Indaba which started on the May 12, 2012, is the biggest tourism fair in Africa with more than 2000 exhibitors from all over the world and it gets around 20 000 visitors a day.

It is a perfect platform for those who sell their products and services to the related travel industry. It also provides opportunities to exhibitors and visitors alike to network with the key decision makers and stakeholders.

News has gone around the world that Namibia is shortlisted to host one of the biggest tourism summits in the world – the Adventure Travel World Summit (ATWS).

The Trade fair ends on the May15, 2012.

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